News
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The Shift in Corporate Structures
The Modern Shift in Corporate Organizational Structures By Cap Puckhaber, Reno, Nevada Since the onset of the COVID-19 pandemic, the corporate world has undergone a significant transformation. Among the most noticeable changes is the ongoing trend of tech companies and Fortune 500 businesses cutting middle management and VP-level jobs. While this move has been in
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How NIL Changes in College Sports
The New Era of College Sports: NIL and Profit Sharing By Cap Puckhaber, Reno, Nevada The most visible change in college sports came with the introduction of NIL rights in July 2021. Before this shift, college athletes were prohibited from profiting from their name, image, and likeness while playing. Now, student-athletes can sign endorsement deals,
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Case Study: Microsoft’s Reliance on OpenAI
The Microsoft-OpenAI Partnership: Risks and Rewards By Cap Puckhaber, Reno, Nevada For the past year, I’ve been watching Microsoft’s aggressive push into the AI sector with a mix of professional fascination and a healthy dose of skepticism. Their deepening relationship with OpenAI is more than just a headline in a tech journal; it is a
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Elon Musk Suing Advertisers
Elon Musk vs. Advertisers: The Impact on Brand Safety By Cap Puckhaber, Reno, Nevada In a dramatic move that has caught the attention of businesses and media alike, Elon Musk, the owner of Twitter (now rebranded as X), is suing a group of major advertisers. This legal battle is the latest in a series of
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Navigating the Evolving Tech Landscape
The Epicenter of Innovation: Navigating the Evolving Tech Landscape By Cap Puckhaber, Reno, Nevada Innovation is more than just a buzzword; it is the heartbeat of the modern economy. While the spotlight often shines on massive product launches and global tech summits, the real story lies in how these advancements shape the future of how
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The Return to Office War: Mandates vs. Flexibility
Managing Return to Office Mandates (Analysis) By Cap Puckhaber, Reno, Nevada The push to bring teams back into a shared physical space continues to generate friction in the modern workplace. Many leaders view the return to office mandate as essential for reviving company culture and boosting innovation through spontaneous in-person collaboration. Yet, for a significant








