Marketing Tools
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Why Short-Form Video is Fastest-Growing Marketing Channel
Dominating Feeds: Why Short-Form Video is Winning By Cap Puckhaber, Reno, Nevada I’ve been working in digital marketing long enough to see trends come and go, but nothing has captured attention quite like short-form video. In 2025, platforms like TikTok, Instagram Reels, and YouTube Shorts are not just popular; they are fundamentally reshaping how brands
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Supreme Court Upholds TikTok Ban
The TikTok Ban: Analyzing the Supreme Court Decision By Cap Puckhaber, Reno, Nevada n a major legal development today, the U.S. Supreme Court ruled to uphold the proposed ban on TikTok, one of the world’s most popular social media apps. Consequently, this ruling has stirred concerns and raised important questions about the future of the
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Should AI Have Performance Reviews?
How Do We Hold AI Accountable? By Cap Puckhaber, Reno, Nevada As artificial intelligence (AI) continues to make a significant impact in various industries, it’s becoming increasingly clear that these intelligent systems are more than just tools — they’re becoming key team members. From chatbots to complex algorithms driving decision-making processes, AI is embedded into
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Why Is LinkedIn Showing Old Posts?
Is LinkedIn Showing Old Posts? Algorithm Update By Cap Puckhaber, Reno, Nevada If you feel like your LinkedIn feed has become a time capsule, you aren’t imagining things. I’ve personally seen posts from two or three weeks ago suddenly reappear at the top of my feed with zero new engagement to justify the comeback. This
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What is CRM and Keys to Success
CRM Marketing: Why Your Strategy Is Behind By Cap Puckhaber, Reno, Nevada I have worked with CRM tools for years, starting at Amazon where we ran a proprietary platform that looked nothing like the SaaS dashboards you see today. Back then, the software was built for scale and precision, not ease of use, and while
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Navigating the Evolving Tech Landscape
The Epicenter of Innovation: Navigating the Evolving Tech Landscape By Cap Puckhaber, Reno, Nevada Innovation is more than just a buzzword; it is the heartbeat of the modern economy. While the spotlight often shines on massive product launches and global tech summits, the real story lies in how these advancements shape the future of how
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HubSpot CRM Tool for Business Owners
My Comprehensive HubSpot Marketing Tool Review By Cap Puckhaber, Reno, Nevada HubSpot is one of the most popular all-in-one customer relationship management (CRM) platforms available today. Known for its user-friendly interface and wide range of services, it has become a go-to solution for small and medium-sized businesses (SMBs) looking to streamline their marketing, sales, and
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Best Free Social Media Management Apps
Best Free Social Media Management Apps Out There By Cap Puckhaber, Reno, Nevada Today we break down some of the best free social media management apps out there to manage your content, scheduling, reporting, and more. If you manage your company’s social media accounts, you’re an influencer, or a business owner, you won’t want to