Education & Training
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How to Make Your First Hire as a Business Owner
Freelancer vs. Employee: What Hiring My First Person Taught Me About Running a Real Business By Cap Puckhaber, Reno, Nevada The moment you realize you can’t do it all yourself is a strange one. It doesn’t arrive with a formal announcement. It shows up as a 10 PM email you can’t answer, a client project…
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Is a Business Degree Worth It With AI
Is a Business Degree Worth It in the Age of AI, and What Should Young People Do By Cap Puckhaber, Reno, Nevada The Fear Is Real, and Part of It Is Justified Let me say something that most career blogs won’t. AI is not just a buzzword, and young people who are nervous about what…
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The Meaning of Christmas: A Personal Reflection
The Meaning of Christmas: Faith, Family, and Joy By Cap Puckhaber, Reno, Nevada As the holiday season approaches, the world around us is often filled with excitement about presents, decorations, and festive gatherings. But beyond the commercialism and the sparkle of holiday lights, Christmas holds a deeper, more profound meaning—one rooted in family, gratitude, and the celebration of Jesus…
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Is Topgolf Failing? How Much Did Callaway Pay for Topgolf Acquisition
A Case Study: The Story Behind Callaway’s Failed Acquisition of Topgolf By Cap Puckhaber, Reno, Nevada I’ve been following this deal since it was announced, and I think about it every time I walk into a Topgolf bay. Not because the experience has gotten worse. The bays are still fun, the drinks are still cold,…
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How to Lean Into Tech for Small Business Growth
The Epicenter of Innovation: Navigating the Evolving Tech Landscape By Cap Puckhaber, Reno, Nevada Innovation is much more than a simple buzzword. It serves as the steady heartbeat of our modern economy. While many people focus on massive product launches or global tech summits, I believe the real story is much more personal. These advancements…
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Why Waking Up Early Changed How I Run My Business
Why Waking Up Early Changed How I Run My Business By Cap Puckhaber, Reno, Nevada There is a question I get asked a lot by other small business owners, and it usually comes up around the third or fourth conversation we have. It goes something like this: “Do you actually wake up at 5 a.m.,…
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How a Gym Goal Changed How I Run My Business
How Setting a 90-Visit Gym Goal Changed the Way I Run My Business By Cap Puckhaber, Reno, Nevada I set one concrete goal at the start of the year. Ninety gym visits before the calendar flipped. It sounds manageable on paper, but for someone who has never genuinely enjoyed working out, it felt like volunteering…
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Google Rankings Drop? A Small Business Guide
Dealing with Sudden Ranking Drops: How Small Businesses Can Win at SEO Without Losing Their Minds By Cap Puckhaber, Reno, Nevada I was checking my rankings one morning, a habit I try to break but often fail at, and I noticed something truly frustrating. My website, which discusses marketing and SEO, had fallen off the…